Our Selling Process
Comprehensive, Strategic Listing Representation
We don’t just sell houses. We engage in a well-crafted process designed to maximize sales revenue and exceed our clients’ goals.
Our process includes thorough data collection to map a successful plan while minimizing risk and surprises:
Preliminary title work
Pre-listing inspection coordination
Professional pre-appraisal pricing analysis
Listing preparation and staging
High-end digital marketing
Constant market monitoring
Aggressive market exposure
Skilled negotiation leadership
Transparent, continual client updates
Details & Rationale
Pricing Strategy
A licensed, professional appraiser will value the property prior to listing. This ensures accuracy and positioning.
Independent appraisal to ascertain precise market value
Broker pricing report will be conducted as well
Detailed local market analysis of all sales activity within the last 6 months
Risk Reduction
Advanced research prevents unpleasant surprises and interruptions during the sale.
Preliminary title work to identify marketability issues and to facilitate a swift closing
Pre-listing inspection to identify issues before they can disrupt the sale
Marketing Tactics
We employ innovative, high-end marketing solutions to promote the property and highlight its best features aggressively.
Professional property photography
Interactive virtual tour
Floor plans
Virtual staging
Property flyers
Single property website
Social media marketing campaign
Online advertising
Experience That Informs Judgment.
Praxis Strategy Group is led by deep experience and informed perspective. With over 15 years of residential real estate sales experience, 12 years of licensing and instruction, and recognition as a subject-matter expert, our work is grounded in analysis, education, and applied expertise.
Our background includes advanced academic training and a long-standing commitment to teaching the principles that drive successful real estate outcomes.
